Innovative textures with new raw materials: colour and care highlights for 2025
Introduction
Today, cosmetics are no longer judged solely on their ingredients, but on the overall experience they offer. What does the product look like, how does it feel and how sustainably was it developed? Innovative textures with new raw materials are therefore at the heart of formulation work for 2025: They enable vibrant colours without synthetic pigments and provide care with biotechnologically derived active ingredients. They also surprise with sensual formats – from multi-sticks to ‘bouncy marshmallow’ gels. This article shows how innovative textures meet current consumer demands, which botanical extracts provide colour and function, and how clever formulations cater to every skin need.
Natural colours meet function – paprika, safflower and more
Paprika Bio Extractive® – warm orange from nature’s kitchen
- Botany: Extract obtained from paprika (Capsicum annuum) in organic glycerine/water.
- Advantage: Rich pumpkin orange with pH stability up to 8, rich in carotenoids and antioxidants.
- Possible applications: Lip tint sticks, gel blush or ‘glimmer & glow’ face gel. Innovative textures with new raw materials combine colour and care in one step.
Safflower Extractive® provides a sunny yellow with anti-ageing benefits.
- The flowers of the safflower plant provide yellow safflower dyes and anti-inflammatory flavones.
- In W/O emulsions such as ‘Velvet Melting Butter’, the colour brings a summer mood – a prime example of innovative textures with new raw materials.
Burnt Sugar Bio Extractive® – caramel-coloured multitasker
- Gently roasting sugar syrup creates a deep brown, light-stable shade that also absorbs UVA/UVB radiation.
- A must-have for clean beauty sun protection and tinted serums, it shows how innovative textures with new raw materials can merge function and aesthetics.
Gromwell Extractive® – magenta from red root
- The oil-based shikonin extract colours from rose to violet and has an antimicrobial effect.
- It is perfect for solid deodorant sticks or nourishing balm sticks: colour, protection and phytoactive wound healing in an ‘all-over’ texture – another chapter in innovative textures with new raw materials.
High-tech active ingredients: skin barrier, collagen & glow
Skinlipix® HydraShield
Plant oil ceramides stabilised in a proprietary carrier system strengthen the lipid barrier and reduce transepidermal water loss. Incorporated into the feather-light ‘Hydration Boost Drop’ fluid, the result is a delicate, finely radiant emulsion – exemplary for innovative textures with new raw materials.
Vecollage® Fortify GP
A vegan, skin-identical collagen booster in a self-preserving form. In the ‘Natural Liquid Foundation’ make-up, it provides a lifting effect without any feeling of tightness and proves that innovative textures with new raw materials deliver both make-up performance and effective care.
NovaScrub® Arroz & MaquiGlow®
NovaScrub® Arroz combines rice flour particles and kiwi enzymes to create a dual exfoliator that is ideal for the ‘Bouncy Marshmallow’ mask.
MaquiGlow® uses the anthocyanin-rich Patagonian berry for a balancing ‘glass skin’ glow, for example in gel highlighters.
Both raw materials prove once again that innovative textures with new raw materials can seamlessly incorporate exfoliation and glow into sensorially exceptional concepts.
Format fireworks – when texture becomes an experience
Care-To-Go Multi-Stick
A semi-transparent balm stick with safflower yellow and gromwell pink allows touch-ups for lips, cheeks and eyes. Shea butter, sunflower cera and light esters melt on contact with the skin – a prime example of innovative textures with new raw materials for on the go.
Nature’s Scent Deo Compact Powder
Cellulose, tapioca and zinc ricinoleate are pressed into a velvety powder stone. Natural colour pigments from paprika give it a delicate apricot tone. This is further proof of how innovative textures with new raw materials make aluminium-free deodorants possible.
Ageless Beauty Eye Patches
Hydrogel pads with tetrapeptide-21 and hyaluronic acid plump the eye area. The slightly silicone-like surface tension is created by vegan baobab oils. Here, too, the key is once again innovative textures with new raw materials – this time in the form of a refreshing sheet-free patch.
Glimmer & Glow Face Gel
A W/O gel emulsion with isoamyl laurate, quinoa peptides and iridescent borosilicate flakes. It shows how innovative textures with new raw materials can even make highlighter in clean beauty quality possible.
Bouncy Marshmallow Cream Gel
Thanks to combined xanthan and cellulose networks, the formulation ‘springs’ like memory foam. Skinlipix® and NovaScrub® provide care and exfoliation – double proof of innovative textures with new raw materials.
Velvet Melting Butter
With over 60% oil phase but no greasy film, polyglyceryl emulsifiers and Viscolid wax make this rich body butter melt-in-the-mouth soft. Here, burnt sugar and argan oil blend to create innovative textures with new raw materials for extremely dry skin.
Hydration Boost Drop & Natural Liquid Foundation
From milky microfluid to long-lasting make-up, both demonstrate how different viscosities can be created from the same family of raw materials. Another triumph for innovative textures with new raw materials.
Profile of the active ingredients
| Raw material | INCI | Appearance & solubility | Recommended concentration |
|---|---|---|---|
| Paprika Bio Extractive® | Glycerin, Aqua, Capsicum Annuum Fruit Extract | orangerot, wasserlöslich | 1–4 % |
| Safflower Extractive® | Glycerin, Aqua, Carthamus Tinctorius Flower Extract | gelb, wasserlöslich | 1–4 % |
| Burnt Sugar Bio Extractive® | Glycerin, Aqua, Caramel | braun, wasserlöslich | 1–4 % |
| Gromwell Extractive® | Helianthus Annuus Hybrid Oil, Lithospermum Erythrorhizon Root Extract | violettes Öl | 0,25–1 % |
| Skinlipix® HydraShield | Caprylic/Capric Triglyceride, Ceramide NP u. a. | milchige Dispersion | 1–2 % |
| Vecollage® Fortify GP | Aqua, Butylene Glycol, Collagen | klare Lösung | 0,5–1 % |
Conclusion:
Whether it’s colourful paprika rouge, feather-light ceramide fluid or marshmallow gel with an exfoliating effect, innovative textures with new raw materials will open up a new dimension of experience in beauty care in 2025.
The combination of natural colour intensity, highly effective biotechnological ingredients and surprising sensory experiences allows formulators to address each target group with pinpoint accuracy.
We accompany brands from the initial concept to market readiness. We select the right extracts, test stability and consumer acceptance, and develop prototypes that take your product range to the next level with innovative textures and new raw materials.
Trust in our expertise – so that your next line not only cares for the skin, but also inspires.